Sun, Sweat, and Style: How to Make Your Hair Color Last All Summer
Summer is all about sun-soaked adventures, weekend getaways, and carefree hairstyles—but it can also be the season that puts your hair color to the ultimate test. Between UV rays, chlorine, sweat, and heat styling, it’s no wonder color-treated hair can fade faster during these warmer months. But don’t worry—your fresh balayage or vibrant highlights can thrive all summer long with the right care.
Here’s how to keep your color glossy, vibrant, and long-lasting—no matter how high the temps climb.
1. Protect Your Hair from the Sun
Just like your skin, your hair needs UV protection. Prolonged sun exposure can lead to color fading, dryness, and brittle ends. Use a leave-in conditioner or spray with UV filters to shield your strands from damage. Bonus: wearing a hat or scarf not only adds style but also provides essential coverage.
Salon Tip: Ask about SEVEN Haircare’s COVER uv Spray—a nourishing, antioxidant-rich spray that protects hair from UV rays, heat, and damage while reducing blow-dry time, minimizing static, and preserving color and shine.
2. Rinse Before (and After) Swimming
Chlorine and saltwater can wreak havoc on colored hair, especially blondes. Wet your hair with clean water before jumping in—it helps minimize chlorine absorption. After your swim, rinse thoroughly and apply a moisturizing mask to rebalance.
Pro Product Pick: Use SEVEN’s Kente Bond Reparative Spray post-pool to help fill porosity and prevent color from being stripped away.
3. Switch to Sulfate-Free Shampoo
Sulfates are known to strip color and natural oils. Make the switch to a sulfate-free, color-safe shampoo and conditioner to gently cleanse while locking in color.
Try the SEVEN Haircare RINZU Color Protect—formulated specifically for preserving pigment while keeping hair soft, shiny, and hydrated.
4. Minimize Heat Styling
Hot tools can accelerate fading, especially when used frequently. If you must style, use a heat protectant every time. On lazy summer days, opt for air-dried waves or slick ponytails to give your hair a break.
Pro Styling Hack: Apply SEVEN’s Cubica Mousse to damp hair and scrunch for a touchable, frizz-free air-dried finish.
5. Deep Condition Weekly
Color-treated hair needs moisture more than ever in summer. A weekly deep conditioning treatment will help restore hydration, reduce breakage, and keep your tone looking fresh.
Don’t forget your scalp! Try SEVEN’s Renew Scalp Detox to remove buildup and reset your scalp for healthy, happy growth all season long.
Bonus: Refresh in the Salon
Even with perfect at-home care, your hair might need a quick pick-me-up mid-summer. A gloss refresh or bond-building treatment at the salon can work wonders.
Your Color, Protected
Whether you’re hitting the beach or just enjoying brunch on the patio, your summer doesn’t have to cost you your hair color. With the right products and a few easy tweaks to your routine, you’ll keep your color vibrant, shiny, and stunning all season long.
Need help choosing the right products?
✨ This month only — Buy 1 SEVEN Haircare product, get a 2nd one 50% off (in-salon only)! Stop by to stock up on your summer color essentials.
**Until 5/31/25